Cennox plc recently promoted the download of a FREE game for mobile phones at two of Queens Park Rangers FC home games on behalf of Santander. Football Fans received a message via Bluetooth containing the QPR FC home team together with a link to the mobile game and broadcast these messages for approximately one hour before kick-off. Feed-back from supporters was great with fans finding this a fun and imaginative way to obtain the team news and also interact with the clubs key sponsors.
A total of 25% of the support at each game interacted with the campaign – and QPR FC won both games comfortably!
To find out more about how Cennox can help you, contact us on 01277 621106 or Email info@cennox.com
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